MSNBC has the scoop:
The new super PAC backing Rick Perry has drawn up plans to spend $55 million as part of an ambitious campaign strategy aimed at blowing away the Texas governor’s rivals in early primary states and securing him the Republican nomination by next spring, according to internal committee documents obtained by NBC News.
They also show that the strategists behind the new Perry super PAC, led by a longtime Perry confidant and backed with infusions of cash from major Perry donors, are preparing to mount a full service political operation — complete with TV advertising, direct mail and social media outreach.
If it realizes its goals, the super PAC — which calls itself “Make Us Great Again” — will likely eclipse the financial operations of Perry’s official presidential campaign committee, according to some Republican consultants.
“The super PAC will probably outspend the legal presidential deal,” said Scott Reed, a veteran GOP strategist. “Look, these super PACs have changed the way presidential campaigns are run.”
The internal documents outlining the group’s plans were distributed within the last week to some Perry supporters and campaign consultants; a source with access shared them with NBC News.
Full story here.